This paper critically analyzes Brazil's recent proposals and ongoing initiatives for regulating digital platforms, specifically Bill 2768/2022, and the ideas put forth by Brazil's Ministry of Finance. Drawing extensively from the Ministry of Finance's comprehensive report, the paper compares Brazil's regulatory approach with international frameworks, notably the EU's Digital Markets Act (DMA), Germany's Section 19a GWB, and the UK's Digital Markets, Competition and Consumers Act (DMCC). It incorporates substantial contributions from Brazilian scholars and global antitrust experts, providing a nuanced analysis of CADE's antitrust enforcement capabilities and the broader regulatory landscape.
The paper recommends a balanced, evidence-based approach that maximizes consumer welfare, safeguards innovation, and maintains healthy competition within Brazil's dynamic digital economy.
